Launch your product with 1,800 to 6,000 posts in ~1 month.

The Launch Package is for those who want to support a product launch but with a lot of concentrated volume with a one-time fee. Go viral.

Sprint7 weeks · 30 accounts
1,800 posts
12M average views
1.5M minimum views
Scale8 weeks · 50 accounts
3,000 posts
22M average views
2.5M minimum views
Takeover10 weeks · 100 accounts
6,000 posts
40M average views
5M minimum views

These are example plans. Need more accounts or posts? We can build a plan for you.

How we run your launch

  1. Before launch

    Fill out the 1-page onboarding document

    Give us your product, launch date, countries and assets. We create and warm up the accounts and make the first videos. Choose how we work: fully run by us, or weekly video approvals from you.

  2. During launch

    We post across your accounts for ~1 month

    A lot of volume around the launch, not a few posts spread over months. We check the results as we go. 80% doubles down on what works; 20% tests new ideas, hooks and edits.

  3. After launch

    See every post and its results

    You have the dashboard throughout the launch: scheduled posts, live posts and analytics. We review the results with you. If we miss your plan's minimum views, we continue for up to three months after the agreed campaign end, then refund the unmet percentage calculated on 50% of the full package fee.

Frequently Asked Questions

When should we start before the launch?

Tell us your launch date on the call. The concentrated posting runs for about a month, but we need time before it to create the content and warm up the accounts. The example packages cover 7, 8 or 10 weeks in total. If launch is less than 4 weeks away, we check capacity for a rush launch; it has no minimum-view guarantee.

Do I need to make or approve the content?

We make the content. You give us the onboarding document, your product assets and the launch date. Choose how involved you want to be: we run it with optional feedback, or send each week's videos for your approval before posting.

Is every post a different video?

Not always. The post count is the number of uploads across your accounts. We also test new versions of videos that worked, or could work better. That means changing hooks and edits, then posting more of the formats that get views.

What if my launch date moves?

Tell us as soon as you know. Account prep, videos and posting are planned around that date. We agree any change to the plan, cost or capacity with you.

What do the launch view figures mean?

Average views come from measured campaign results and are not guaranteed. Your written plan sets the minimum, counting method and campaign period. If we miss it, we continue for up to three months after the campaign ends, then refund the unmet percentage calculated on 50% of the full package fee. The other half covers the content delivered.

What happens after the launch?

The planned campaign ends on the date we agree, with any minimum-view extension still included. For ongoing content and posting beyond that commitment, move to Agency. If you want to make the content yourself and keep the accounts running, use Infrastructure.

See one client’s results ↗

When is your launch?